LOS ANGELES (Monday 9^th March 2026) – We are pleased to announce that, as of March 2026, Wasserman Live has now rebranded as LIVE·TEAM, part of the global representation and marketing company, THE·TEAM.

LIVE·TEAM continues to specialize in delivering branding and signage, custom fabrication, live event production and experiential operations across sports, music, entertainment and culture. Working with the world’s most iconic properties and brands, we elevate live events to make them unforgettable.

LIVE·TEAM is shaped by its work, its people and its unifying belief in the power of sports, music and entertainment. LIVE·TEAM remains completely focused on serving its clients and partners with the same professionalism, respect, and integrity that has always been its standard.

About THE·TEAM

THE·TEAM is a global sports, music and entertainment company that provides representation and marketing services to talent, brands and properties. THE·TEAM works with iconic sports and media figures across the world in every major sport, utilizing our extensive influence to maximize negotiations and create meaningful opportunities for our clients across talent, brands and rights holders.

Headquartered in Los Angeles, THE·TEAM’s presence spans 28 countries and more than 70 cities. For more information, please visit THE·TEAM.